RICHARD LAERMER

THIS SPEAKER'S SET FEE PLACES HIM/HER WITHIN THE RANGE OF:

$7,501 to $15,000
 
TRAVELS FROM: New York

VIDEOS:

SPEECH TITLES AND/OR TOPICS   Click Here for Detailed Description

  • Punk Marketing
  • 2011: How to Trend Spot in a Decade of Superior Thinking
  • What's in a Pitch: Richard Laermer & the Bad Pitch Blog

Categories

Communications | Marketing | Social Media

Biography

A frequently-quoted authority on media culture and hype, Richard Laermer was a years-ago journalist and is today a veteran PR (Public Relations) guy, bestselling author, sought after speaker and trainer, and former co-host of TLC's Taking Care of Business.

Mr. Laermer began his career as a reporter in 1979 and his columns, reporting and reviews have been published in The New York Times, New York Daily News, Reuters, USA Today, People magazine, Saturday Review, US Weekly, Interview, New York Post, Rolling Stone, Soho Weekly News, Manhattan, Inc., and Editor & Publisher, among others.

Richard Laermer founded RLM Public Relations in 1991 when he recognized companies' increasing need for effective media representation. He saw clearly that publicists were not grasping the intricacies of their clients' businesses. With many years experience as a journalist, he understood how to deliver results for his clients while respecting the demands placed on overburdened reporters. Over the past 18 years, RLM has gotten results by capitalizing on current and emerging trends. Mr. Laermer received entry in the PR Hall of Fame in 2007.

Richard Laermer is the author of the highly acclaimed Punk Marketing: Get Off Your Ass and Join the Revolution (Harper Collins) and the award winning Full Frontal PR: Getting People Talking About You, Your Business, or Your Product (Bloomberg). Additional titles include TrendSpotting (Penguin), published in 2002, which has been described as "an invaluable trend reference guide" for the new millennium. His Native's Guide to New York series (Norton) has sold over 70,000 copies and is in its fifth edition. His other books include Bargain Hunting in Greater New York (Prima) and Get on with It (Broadway). His latest publication is titled 2011: Trendspotting for the Next Decade and was published by McGraw-Hill last year. He is currently working on a new book, How to Fame: Lessons in Pragmatic Notoriety, to be released later this year.

Mr. Laermer's books have been reviewed and featured on the Today Show, CBS Sunday Morning, CNN, National Public Radio's Marketplace, CNBC, American Airlines' Eye on American, and Fox's Good Day New York. His segment, "Unspun," is a regular feature on NY1 and his columns on the PR business appear in Advertising Age, Adweek, and PR News.

Mr. Laermer is the co-blogger behind the award winning Bad Pitch Blog, the watchdog for the PR industry. He is a featured blogger on The Huffington Post and a contributor to CNN's Money.com.

Richard Laermer's talks on media and marketing have wowed mammoth audiences and intimate groups with seminars and keynotes for civic organizations, marketing groups, PR and sales forces, and corporate gatherings. His clients include UPS, Virgin Atlantic Airways, Media Bistro, REAL Trends Marketing & Technology Conference, International Association of Shopping Centers, Discovery Networks, the International Association of Exhibit Managers, Public Relations Society of America, 92nd Street Y, National Homebuilder's Conference, the National Association of Realtors, Barnes & Noble, Beckman Coulter, Fast Company, and Comcast. In 2008, he was keynote for conferences in India, Turkey, Estonia, Brazil, Guatemala, and Canada.

BOOKS    Search For A Book

  • 2011: Trendspotting for the Next Decade (2008)
  • Punk Marketing: Get off Your Ass and Join the Revolution (2009)
  • Full Frontal PR: Building Buzz About Your Business, Your Product, or You (2003)

Live chat by BoldChat
My Favorite Speakers
 

Similar Speaker

Jeff Norris
Jeff Norris, Ph.D., manages the Planning and Execution Systems Section at the NASA Jet Propulsion Laboratory (JPL) in Pasadena, California. His section is responsible for the software and mission control personnel that command many of NASA's robotic spacecraft including
More>>

Stephen Shapiro
During his 15-year tenure with the international consulting firm Accenture, Stephen Shapiro established and led their Global Process Excellence Practice, delivering innovation training to 20,000 consultants. In 2001 he left the management consulting world to write his first book,
More>>

Joel Zeff
Joel Zeff creates energy. He is a dynamic speaker, improvisational humorist and author. His interactive performances invite members of the audience to participate in hilarious improvisational exercises that illustrate Joel's central message: That organizations and individuals should Celebrate every day
More>>

Randall Munson
Imagine an exciting motivational speaker who's also an experienced business executive, a best selling author, an insightful teacher, and a gifted entertainer. Randall Munson is all of these, delivering messages that have a powerful impact on audiences and organizations
More>>


TRANSLATE:
Cartier's achievements in Fine fake rolex Watchmaking are the fruit of a constantly innovative approach at the service of highly distinctive aesthetics. Its past as an inventor and designer has given rise to a style that favours volume and shapes. The same swiss replica watches drive can be seen in the Maison's technical concepts: their freedom and importance have enabled Cartier to revolutionise the representation of time with replica watches Watchmaking pieces that adhere to the rolex replica Manufacture's highest standards.