The lights go down and the excited chatter subsides as the audience turns toward the spotlight on the far side of the room. Suddenly an explosion of shouts and cheers erupts through the crowd as an energizing beat surges
Martin Anderson has been on the Babson faculty since 1996, teaching in the MBA Program and at the School for Executive Education. His courses have included Global Supply Chain Management, Retailing in the Networked Economy, and Extended Enterprise Management.
Storytelling is an art, but Maria Ross has it down to a science. A consultant, writer and speaker, she is chief brand strategist and creator of Red Slice, a digital elixir of stories and strategies to boost your business,
Margaret Heffernan is an entrepreneur, Chief Executive and author. She was born in Texas, raised in Holland and educated at Cambridge University. She worked in BBC Radio for five years where she wrote, directed, produced