BRUCE TURKEL


THIS SPEAKER'S SET FEE PLACES HIM/HER WITHIN THE RANGE OF:

$7,501 to $15,000
 
TRAVELS FROM: Florida

VIDEOS:

SPEECH TITLES AND/OR TOPICS   Click Here for Detailed Description

  • 7 Steps to Building Brand Value
  • Defining Your Brand Essence
  • The Keys To Innovation
  • You Don't Need Social Media. You Need A Strategy
  • The Design of Sales

Categories

Branding | Communications | Marketing | Author | Digital Media | Social Media | Strategic Planning | Design | Sales | Entrepreneurship | Innovation

Biography

What drew Bruce Turkel, one of advertising's most original and multi-faceted minds, to the industry in the first place? Simple: "I don't play harmonica all that well." Born and raised on Miami Beach (which was like being in Flipper), Bruce studied design at the University of Florida (which was like being in Animal House) and began his advertising career in New York (which was like being in Brazil, the movie, not the country). But preferring a tan to an ulcer, he returned to South Florida, where he served time at several agencies before starting the award winning design and advertising firm TURKEL. Built on the belief that advertising should be well-designed, simple to comprehend and fun, the company continues to break new ground with innovative work honored by Communication Arts, the Art Directors' Club of New York, Clio and the One Show as well as other accolades too numerous to list here.

Under Bruce's guidance, TURKEL has created wildly effective campaigns for its clients, including Miami tourism, Discovery Channel, Partnership for a Drug-Free America, HBO Latin America, Peabody Hotels, Kissimmee Convention & Visitors Bureau, Canyon Ranch Living and Sol Meliá Hotels & Resorts. When he's not creating advertising or design, he's sharing his wisdom in places like CNN, MIT, NAMM, MPI, UM, NSA and the three books he's authored. Yet somehow Bruce always finds time for more - besides writing and illustrating books and articles on branding, practicing his harmonica in traffic, being a dad, a husband and a mentor, Bruce is a professional speaker and branding expert. He tours extensively, spellbinding audiences with his simple, yet powerful brand building techniques. And at TURKEL, Bruce's legendary branding knowledge and leadership skills guide us as We Move People in the travel and tourism industry.

BOOKS    Search For A Book

  • The Mouth of the South(2011)
  • Building Brand Value: Seven Simple Steps to Profitable Communications(2006)
  • New Design:Miami: The Edge of Graphic Design (2000)
  • Brain Darts: The Advertising Design of Turkel Schwartz & Partners(1999)

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Testimonials
"Bruce made an awesome guest speaker appearance at an extended marketing leadership team off-site meeting I organized in January 2013, shortly after a substantial reorganization of my global Marketing team. His domain knowledge in brands, digital marketing transformation and innovation combined with a good dose of humor was a great recipe for success."— Erik Hollander, VP and Global Marketing Leader, Home Healthcare Solutions at Philips Healthcare

“On behalf of the entire Global Team my sincere appreciation for your great Brand Presentation as our Guest Speaker this morning. Your 7 Brand Positioning points resonated with our team and they referred to all of them through out the rest of the day. Repeat, Repeat, Repeat, It was "AzAmazing" indeed and I look forward to talking to you Thursday so we can set up a follow up meeting. Thanks again for your support and for having shared your 25 years of Branding expertise with our team”—Carmen Corvos-Roig, Azamara Club Cruises
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