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Ecommerce/Internet | Leadership | Management | Technology | Entrepreneurship | Personal Development
Heidi Roizen has achieved success as an entrepreneur, a corporate executive, a corporate director, and venture capitalist. She has held positions of leadership within a number of industry organizations, and is a recognized and popular spokesperson for the technology industry and entrepreneurial community.
Ms. Roizen was (from 1999 to 2007) a Managing Director of Mobius Venture Capital, a $2 billion technology venture fund. In this capacity, she served on the Boards of Directors of numerous private and public companies. She was also elected to the Board of Directors of the National Venture Capital Association--the largest venture capital trade association in the world--in which capacity she served from 2003 to 2007. During this time, she served on the Executive Committee, chaired the annual conference, chaired the Public Outreach committee, and chaired the NVCA's MAGNET initiative on national competitiveness. She also served on the boards of Online Resources, Great Plains Software (until its acquisition by Microsoft), and served as a Public Governor of the Pacific Exchange.
From 1996 to 1997, as Vice President of World Wide Developer Relations for Apple Computer, Heidi Roizen was responsible for building and maintaining relationships between Apple and its developers worldwide. She and her 300-person team served as the primary contact point for major partners such as Microsoft, Lotus and Adobe, as well as 12,000 other firms, emerging and established, which provided products for the Apple Macintosh.
From 1983 to 1996, Ms. Roizen was CEO of T/Maker Company, a developer and publisher of personal computer software, including WriteNow(TM) and ClickArt®. Her principal functions at T/Maker included strategic planning, product planning and acquisitions, partnerships, fundraising, recruiting, and directing the senior management team. Deluxe Corporation acquired T/Maker in 1994, at which time she also became responsible for the management of T/Maker under the Deluxe corporate entity. She was also elected to the Board of Directors of the Software Publishers Association (SPA)--the largest software trade association in the world at that time--where she served as a director for eight years, including serving as the SPA's President from 1988 to 1990.
Heidi Roizen has been active in numerous charitable organizations, educational institutions and nonprofit entities. She currently serves as the Co-Chair of the Stanford Graduate School of Business Women on Boards Initiative, a committee of the Women's Initiative Network. She is a member of the Board of Advisors of the National Center for Women in Information Technology, and of Springboard Enterprises. She was for many years a board member of the SDForum, the largest association of independent software development professionals in the country. She is a past board member of the Stanford Alumni Association, and also served on its Trustee Nominating Committee. She is a frequent guest speaker at business schools across the country, and she is the subject of case studies authored by both the Harvard and Stanford Business Schools. She has been named to numerous 'top' lists, including the "Top 50 Women in Tech" by Corporate Board Member Magazine.
In September of 2008, Ms. Roizen was named the Forum for Women Entrepreneurs and Executives 2008 Annual Achievement Award Recipient.
Heidi Roizen currently serves as a member of the board of directors of TiVo. She is also a director of Yellow Pages Group, Canada's leading local commercial search provider and largest directory publisher. She also is currently the CEO of SkinnySongs, which she launched in January of 2008. SkinnySongs introduced the first collection of radio-hit-quality music in which the lyrics are specifically designed to motivate people to reach their weight and fitness goals. She conceived the idea, wrote the lyrics, and then recruited music industry veterans David Malloy and George Daly to bring the project to life. She and SkinnySongs have been featured widely, including appearances on The Martha Stewart Show, CBS Early Morning, Oprah and Friends Radio, and CNN. SkinnySongs is available on Amazon and iTunes.
Heidi Roizen holds an undergraduate degree from Stanford University and an MBA from the Stanford Graduate School of Business. She lives in Atherton, California with her husband, orthopedic surgical oncologist David G. Mohler, M.D., and their teenage daughters.
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